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Decisions with multiple objectives

Ralph L. Keeney

1976569 pagesabout 9–13 hours
1976
first published
  • 1976Wiley · 569 pages · ENGISBN 9780471465102
  • 1993Cambridge University Press · 569 pages · ENGISBN 9780521441858

Many of the complex problems faced by decision makers involve multiple conflicting objectives. This book describes how a confused decision maker, who wishes to make a reasonable and responsible choice among alternatives, can systematically probe his true feelings in order to make those critically important, vexing tradeoffs between incommensurable objectives. The theory is illustrated by many real concrete examples taken from a host of disciplinary settings. The standard approach in decision theory or decision analysis specifies a simplified single objective like monetary return to maximize. By generalizing from the single objective case to the multiple objective case, this book considerably widens the range of applicability of decision analysis.

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