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Idealized design

Russell Lincoln Ackoff

2006285 pagesabout 4–7 hours
2006
first published
  • 2006Wharton School Pub. · 285 pages · ENGISBN 9780131963634
  • 2006Pearson Education, Limited · 336 pages · ENGISBN 9780137071111
  • 2007Wharton School Publishing (Paula) · ENGISBN 9780132055086

What's the best way to drive fundamental, transformative change within your organization? Envision your ideal solution: then, work backwards to where you are. It's called idealized design, and -- as executives in hundreds of organizations will testify -- it's one of the most powerful techniques you'll ever use. Authored by its legendary creator,Wharton Professor Emeritus Russell Ackoff, and leading practitioner Jason Magidson, Idealized Design covers every facet of this breakthrough methodology. You'll learn the fundamental differences between idealized design and traditional process re-engineering, andunderstand how idealized design eliminates many conventional obstacles to change. Start-to-finish techniques and examples drawn from hundreds of companies, non-profits, and government organizations will show you how to use idealized designto solve your own crisis of tomorrow...today.

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