Orange Empire

"This history of California opens up new vistas on the interrelationship among culture, nature, and society by focusing on the state's signature export - the orange. From the 1870s onward, California oranges were packaged in crates bearing colorful images of an Edenic landscape. This book demystifies those lush images, revealing the orange as a manufactured product of the state's orange industry. Orange Empire brings together for the first time the full story of that enormous and influential industry - how growers, scientists, and workers transformed the natural and social landscape of California, turning it into a factory for the production of millions of oranges."--Jacket.